WELCOME, I’M ALLARD HANSMA
Marketing. Product. Growth.
An experienced marketing, product, and business leader with a broad and critical business view. Driven to transform ideas into concrete, executable plans, and strategy. No blah, but getting it done. I combine a strong team culture with creativity, efficient execution, and a feeling for the user resulting in sustainable growth. I’m passionate to stimulate growth at companies that offer digital products and services which simplify daily habits.
Strategy Lead at Faber Group, a European family-owned company providing sustainable, circular (digital) load carrier pooling and logistics services.
Former Head of Marketing and Product at Faber LABS, Chief Marketing Officer (CMO) @Greenwheels the Dutch marketleader in station-based carsharing. Head of Marketing @the Parkmobile/ParkNow Group (now Easypark, the #1 parking app) and Marketing Director @Truck Parking Europe (now Logpay).
Born in Zaltbommel the Netherlands, 1983. Homebase is Maarssen, near Utrecht. Married. Cycling as often as I can and enjoying the good life with friends.
Best regards,
Allard Hansma
Me, myself & I
Different faces.
The same person(ality).
All Allard Hansma.
Impressions captured by Jeroen Zondag.